About Us

"So What Are You Guys About?"

With more than 20 years working in the global diagnostics market, our insight into the industry is based on the collective knowledge and experience of our team. We collectively understand that commercial viability and effectiveness in product launch execution can be the difference between global adoption of a powerful new diagnostic tool, and a forgotten piece of technology that somebody played around with once upon a time…..

It seems, therefore, that “true innovation” is limited to the established blue chip organisations that monopolise the industry then right?

WRONG! #DX offers a full spectrum of commercial support to its clients without the need to endure the time, cost and risk consequences of building mature capabilities into your company. No need for you to be at a disadvantage! Whether you are looking to establish yourself in the UK market for the first time, need help with building a global launch plan for a new product, or wish to understand the technical and market demands of a product concept before you begin R&D, we can give you all the help you need!

The benefits of our approach are clear; through a careful and diligent selection process of the partners we represent, we offer the best chance of product viability in the markets we take them to. This offers effective innovation the greatest chance of success, whilst also making the largest impact to prognosis of future disease burden.

#DX is built on the principles of solid integrity, effective communication, strong planning and a passionate focus on delivering true innovation with real, measurable positive patient impact in the healthcare system.

"#DX?? That's a weird name...."

Yes it is! And one you are not likely to forget either! And isn’t that the point? Doesn’t the real trick in making yourself heard lie in distinction? In creating a personality that’s different? In breaking the monotonous trends of others and identifying your own uniqueness?

The truth is most of your future competitors have become so big they are struggling endlessly to find something that offers them a genuinely unique value proposition. So perhaps the potential of your business is even more than you realise….

By utilising the power of digital marketing tools, incorporating the benefits of traditional methods, and learning how to accommodate new ones, we build success for our clients by developing their value.

#DX represents the product of combining years of experience of the diagnostics industry with true passion for commercial excellence!

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